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October 9, 2017   Newsmakers | Keeping it real

Keeping it real

October 9, 2017
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Carolina Acosta-Alzuru, a professor of public relations in UGA's Grady College of Journalism and Mass Communication,was quoted in a USA Today article about the change in storylines for telenovelas, Spanish-speaking versions of serialized melodramas broadcast in daily installments.

While American soap operas have seen a major decline in viewership, telenovelas have maintained a following among their viewers. Acosta-Alzuru attributes the continued popularity of telenovelas to their contemporary storylines, which make them more relatable among young and old viewers.

"These days we like things that have elements of realism," said Acosta-Alzuru, who has studied telenovelas for two decades.

 

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